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首页> 外文期刊>Journal of product innovation management >Managing Intellectual Property in Global Outsourcing for Innovation Generation
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Managing Intellectual Property in Global Outsourcing for Innovation Generation

机译：管理全球外包中的知识产权以促进创新

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The globalization of markets and business operations is a trend that will continue strongly in the coming decades. One inescapable aspect of globalization has been the trend toward global outsourcing, especially that of knowledge-based services. Due to firms' compulsion to reduce costs in the developed world, the issue is not if a particular firm will outsource or offshore work but when it will outsource it and how effectively it will leverage outsourcing to achieve superior competitive advantage. An important implication of the outsourcing of knowledge-based services is the management of intellectual property (IP). Managers and researchers alike are interested in understanding the effects of global outsourcing of knowledge-based services on the management of IP. The challenge of accessing, exploiting, and defending IP in global outsourcing relationships is first examined in this paper. IP can be managed by balancing the trust and control and verification in the outsourcing relationship. Given that defending IP is a major concern for outsourcing firms, the moderating roles of multitier suppliers, supplier country legal regimes, and global supplier communities of practice on defending IP is examined in detail through moderating effect propositions. Finally, the paper examines the effect of accessing, defending, and exploiting IP in global outsourcing relationships on the generation of incremental and radical innovation for the outsourcing firm. This research tries to extend current academic research on global outsourcing in three ways. First, it offers a framework to understand the management of the buyer-seller relationship in the global outsourcing of knowledge-based services and its relationship to the management of IP and innovation generation. Second, the framework takes a broader perspective of outsourcing and innovation generation, including globalization, tiered suppliers, supplier country legal regimes, and global supplier communities of practice on defending IP. Third the research examines the effect of accessing, exploitation, and defense of IP on generation of incremental and radical innovation for the outsourcing firm. Managerial implications of this research and future research directions are also discussed.
机译：市场和业务运营的全球化趋势将在未来几十年中持续下去。全球化的一个不可避免的方面是全球外包的趋势，特别是基于知识的服务。由于发达国家强迫企业降低成本，因此问题不在于特定企业是否将工作外包或离岸，而在于何时将其外包以及如何有效利用外包来实现卓越的竞争优势。知识服务外包的一个重要含义是知识产权（IP）管理。管理人员和研究人员都对了解基于知识的服务的全球外包对IP管理的影响感兴趣。本文首先探讨了在全球外包关系中访问，利用和捍卫知识产权的挑战。可以通过平衡外包关系中的信任，控制和验证来管理IP。鉴于保护知识产权是外包公司的主要关注点，因此，通过调整效果主张，详细研究了多层供应商，供应商国家法律制度以及全球供应商实践社区在保护知识产权方面的作用。最后，本文研究了在全球外包关系中访问，捍卫和利用IP对外包公司产生渐进式和激进式创新的影响。本研究试图通过三种方式扩展当前有关全球外包的学术研究。首先，它提供了一个框架，以了解基于知识的服务的全球外包中买卖双方关系的管理及其与知识产权管理和创新产生的关系。其次，该框架从更广泛的角度看待外包和创新的产生，包括全球化，分层的供应商，供应商国家法律制度以及全球供应商在捍卫知识产权方面的实践。第三，研究考察了知识产权的获取，利用和防御对外包公司产生渐进式和激进式创新的影响。还讨论了本研究的管理意义和未来的研究方向。

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