...
  • 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>Journal of product innovation management >Efficient versus Responsive Supply Chain Choice: An Empirical Examination of Influential Factors
【24h】

Efficient versus Responsive Supply Chain Choice: An Empirical Examination of Influential Factors

机译：高效与响应性供应链选择：影响因素的实证检验

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Contemporary strategies in operations management suggest that successful firms align supply chain assets with product demand characteristics in order to exploit the profit potential of product lines fully. However, observation suggests that supply chain assets often are longer lived than product line decisions. This suggests that alignment between supply chain assets and demand characteristics is most likely to occur at the time of initial market entry. This article examines the association between product demand characteristics and the initial investment in a supply chain at the time of market entry. We characterize supply chains as responsive or efficient. A responsive supply chain is distinguished by short production lead-times, low set-up costs, and small batch sizes that allow the responsive firm to adapt quickly to market demand, but often at a higher unit cost. An efficient supply chain is distinguished by longer production lead-times, high set-up costs, and larger batch sizes that allow the efficient firm to produce at a low unit cost, but often at the expense of market responsiveness. We hypothesize that a firm's choice of responsive supply chain will be associated with lower industry growth rates, higher contribution margins, higher product variety, and higher demand or technological uncertainty. We further hypothesize that interactions among these variables either can reinforce or can temper the main effects. We report that lower industry growth rates are associated with responsive market entry, but this effect is offset if growth occurs during periods of high variety and high demand uncertainty. We report that higher contribution margins are associated with responsive market entry and that this effect is more pronounced when occurring with periods of high variety. Finally, we report that responsive market entry also is correlated positively with higher technological demand uncertainty. These results are found using data from the North American mountain bike industry.
机译：当代的运营管理策略表明，成功的公司将供应链资产与产品需求特征相结合，以便充分利用产品线的利润潜力。但是，观察表明，供应链资产的寿命通常比产品线决策的寿命更长。这表明供应链资产与需求特征之间的一致性最有可能在首次进入市场时发生。本文研究了市场进入时产品需求特征与供应链初始投资之间的关联。我们将供应链描述为快速响应或高效的。响应式供应链的特点是生产交货期短，设置成本低以及批量小，这使得响应式公司可以快速适应市场需求，但通常单位成本较高。高效的供应链的特征在于更长的生产提前期，较高的设置成本和较大的批量，这使高效的公司能够以较低的单位成本进行生产，但通常会以市场响应能力为代价。我们假设企业选择响应式供应链将与较低的行业增长率，较高的贡献利润率，较高的产品种类以及较高的需求或技术不确定性相关。我们进一步假设这些变量之间的相互作用可以加强或减轻主要影响。我们报告说，较低的行业增长率与快速进入市场有关，但是，如果在高品种和高需求不确定性期间出现增长，这种影响将被抵消。我们报告说，较高的贡献利润率与快速进入的市场有关，并且这种变化在高变化时期出现时更加明显。最后，我们报告说，快速进入市场也与更高的技术需求不确定性正相关。使用北美山地自行车行业的数据可以找到这些结果。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号