Retailer corporate social responsibility and consumer citizenship behavior: The mediating roles of perceived consumer effectiveness and consumer trust

Van Thac Dang; Ninh Nguyen; Pervan Simon

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Retailer corporate social responsibility and consumer citizenship behavior: The mediating roles of perceived consumer effectiveness and consumer trust

机译：零售商企业社会责任和消费者公民行为：介导的消费者有效性和消费者信任的调解作用

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来源
《Journal of retailing and consumer services》 |2020年第7期|102082.1-102082.10|共10页
作者
Van Thac Dang; Ninh Nguyen; Pervan Simon;
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作者单位

Shantou Univ Business Sch Shantou 515063 Guangdong Peoples R China;

La Trobe Univ La Trobe Business Sch Dept Entrepreneurship Innovat & Mkt Bundoora Vic 3086 Australia|Thuongmai Univ Business Sustainabil Res Grp Hanoi 100000 Vietnam;

La Trobe Univ La Trobe Business Sch Dept Entrepreneurship Innovat & Mkt Bundoora Vic 3086 Australia;

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Retailer corporate social responsibility and consumer citizenship behavior: The mediating roles of perceived consumer effectiveness and consumer trust

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