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Knowledge sharing between academic researchers and tourism practitioners: a Japanese study of the practical value of embeddedness, trust and co-creation

机译:学术研究人员与旅游从业者之间的知识共享:日本对包容性,信任和共同创造的实用价值的研究

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摘要

Nature-based tourism (NBT) practitioners urgently need to develop more and better quality products through including the findings of tourism and other scientific researchers. However, in many cases, NBT enterprises do not have enough resources to invest in building a sustainable relationship with such researchers. This paper reports on the long-term involvement of university researchers in value co-creation - producing a new value in tourist experiences - jointly with tourism practitioners, encouraging significant and innovative NBT outcomes. It articulates how knowledge sharing was achievable between these parties in their shared practices, focusing on the importance of tacit knowledge sharing. A case study approach was complemented by long-term monitoring from 2011 to 2015; data was collected by interview and participant observation and qualitatively analysed. The results vividly depict that the key factor for effective tacit knowledge sharing and long-term co-creation is largely related to embeddedness, and also to trust, long-term partnerships, and the creation of win-win situations for all sides. Although limited to one set of actors and one socio-cultural context, one Japanese university and one enterprise, this study pioneers empirical research on the relationships between co-creation, knowledge sharing, and embeddedness in sustainable tourism that could be replicated in other situations.
机译:基于自然的旅游(NBT)的从业者迫切需要通过纳入旅游业和其他科学研究人员的发现来开发更多更好质量的产品。但是,在许多情况下,NBT企业没有足够的资源来投资与此类研究人员建立可持续的关系。本文报道了大学研究人员与旅游从业者长期参与价值共创的过程-在旅游体验中创造新的价值-与旅游从业者一起,鼓励取得重大和创新的NBT成果。它阐明了这些方在共享实践中如何实现知识共享,重点是隐性知识共享的重要性。案例研究方法得到了2011年至2015年的长期监测的补充;通过访谈和参与者观察收集数据并进行定性分析。结果生动地表明,有效的隐性知识共享和长期共创的关键因素在很大程度上与嵌入性,信任,长期合作伙伴关系以及各方创造双赢局面有关。尽管限于一组参与者和一种社会文化背景,一所日本大学和一家企业,但这项研究开创了关于在可持续旅游业中共同创造,知识共享和嵌入之间的关系的实证研究,该关系可以在其他情况下复制。

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