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Social Biases of Destination Perceptions

机译:目的地感知的社会偏见

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This research examines how destination perceptions are socially constructed in the context of international tourism. Building on social identity theory, this research proposes that the process of international stereotyping might be triggered when two countries have conflicts, resulting in the formation of negatively biased country and destination images. The results show that individuals who have higher identification with their own country (guest country) might possess poorer evaluations of the host country. The results further indicate that biased perceptions are fairly solid in that they might not be dispelled after actual visitation. The results of this research provide evidence that destination image might be a collective construction and that biased destination perceptions might be determinant factors influencing destination choice decisions.
机译:这项研究探讨了如何在国际旅游的背景下在社会上建构目的地感。这项研究基于社会认同理论,提出当两个国家发生冲突时可能会触发国际定型观念的过程,从而导致国家和目的地形象产生负偏见。结果表明,对自己的国家(来宾国)具有较高认同的个人对东道国的评价可能较差。结果进一步表明,有偏见的感觉相当扎实,因为在实际拜访后他们可能不会消失。这项研究的结果提供了证据,表明目的地图像可能是一个集体构造,并且偏向目的地的感知可能是影响目的地选择决策的决定性因素。

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