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A Fork in the Road for Small Engines

机译：小型发动机之路的前叉

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Worldwide, the market for small-engine lubricants is divided into two general camps, with Europe and North America on one side, Asia on the other. End users in each of these two regions have very different approaches to how they use and maintain their small engines, and what they want from the lubricants they buy, a market study found. Generally, the small-engine automotive segment consists of gasoline-fueled motorcycles, scooters and mopeds (plus popular three-wheeled versions in Asia), while the leisure market includes inboard and outboard marine engines for fast boats, personal watercraft and small yachts - another market that demands careful attention from lubricant sellers. Global motorcycle production in 2010 amounted to around 55 million units, according to the additive manufacturer Infineum. 'A big share of the world demand for motorcycles, 84 percent, comes from Asia," Katie McTavish, the company's sales manager for Europe, Middle East and Africa, told the RPI Lubricants Russia conference. "The global motorcycle market is expected to grow around 7 percent annually, driven by the huge demand in Asia."
机译：在全球范围内，小型发动机润滑油市场分为两个大阵营，一方面是欧洲和北美，另一方面是亚洲。市场研究发现，这两个地区中的每个地区的最终用户在使用和维护小型发动机以及从购买的润滑油中获得所需的方法都大不相同。通常，小型发动机汽车市场包括汽油摩托车，踏板车和轻便摩托车（加上亚洲流行的三轮摩托车），而休闲市场则包括用于快艇，私人船只和小型游艇的舷内和舷外船用发动机。需要润滑油销售商认真关注的市场。根据添加剂制造商Infineum的数据，2010年全球摩托车产量约为5500万辆。该公司欧洲，中东和非洲的销售经理凯蒂·麦克塔维什（Katie McTavish）在RPI润滑油俄罗斯会议上说：“全世界对摩托车的需求中有很大一部分来自亚洲，占84％。全球摩托车市场有望增长。在亚洲巨大的需求推动下，每年约有7％。”

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