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Becoming certified, becoming sustainable? Improvements from aquaculture certification schemes as experienced by those certified

机译:成为认证,成为可持续的?由经过认证的人员经验丰富的水产养殖认证计划的改进

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While the effectiveness of sustainability certification has been studied through many different approaches, an understudied dimension is the behavioral changes made within the companies that become certified. Following neo-institutional and organizational learning theory, the potential of certification as a means of improvement is premised on companies actually internalizing new principles. Based on interviews and fieldwork conducted within the aquaculture industry, we explore if, and how, the responsible practices advocated by certification schemes are incorporated in the day-to-day activities of the companies. Our findings speak to the difficulties of applying standardized measures to regulate a global and complex industry, at times creating a need for compromises and adaptation of the certification principles. An important contribution of this paper is the identification of key facilitators for behavioral change, as the current limited understanding of the behavioral dimension of certification effectiveness gives little guidance on how to realize the full potential of sustainability standards. Based on this, we argue that certification schemes oriented towards continuous improvement and flexibility are better suited for promoting behavioral change.
机译:虽然通过许多不同的方法研究了可持续性认证的有效性,但是一个人可以解读的维度是在被认证的公司内的行为变化。在新机构和组织学习理论之后,在实际内化新原则内部化的公司之前,认证作为改进手段的潜力。基于水产养殖业中进行的访谈和实地,我们探索了认证计划所倡导的负责任实践,纳入公司的日常活动。我们的调查结果涉及应用标准化措施来规范全球和复杂行业的困难,有时会产生妥协和对认证原则的适应性。本文的一个重要贡献是确定行为变革的关键促进者,因为目前对认证效率的行为维度的有限理解提供了对如何实现可持续性标准的全部潜力的指导。基于此,我们认为,以持续改进和灵活性为导向的认证计划更适合促进行为变革。

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