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Emerging Commercial Remote Sensing: Entrepreneurial Perspective

机译：新兴的商业遥感：企业家视角

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Scott Hubbard: Today, we are delighted to have four members of the commercial remote sensing industry here with us. Remote sensing is something that has been done by governments for many years, starting first for national security. Many people think that the origin of the whole UFO industry started with the crash of Project Corona, which is one of the very first attempts to use spy-satellite-type imagery out in the U.S. desert. And then later on for land use and climate change, also government, but with the advent of a program called LANDSAT, there began to be available commercial imagery. However, the business model, since it came from the government, was send in your money and then a month later we will send you an 8×10 glossy picture of the thing you wanted. This did not really lend itself to the growth of an industry as everybody hoped that it would. However, eventually, it was discovered that if you make that data free, then people will use that data and start to create other types of products from it. I was at a meeting in Geneva back in November that had several members there from the European Union commercial remote sensing operation. They said it was not the data itself that was monetized. It was the products that came from the data and the utilization of the data that people really were seeing, at least in Europe, some commercial traction. So today what we have is a very, very interesting situation where in addition to the legacy programs like LANDSAT and one of the big players, Digital Globe, having merged with or bought their competitor, producing spacecraft built by Ball Aerospace called World View that provides very, very high-resolution imagery, we have new startups, Skybox, Urthecast, and Dauria, and we have a legacy company, SSL (previously Space Systems/Loral), producing the spacecraft that are going to be part of this as well. So what I would like to do now is to go in turn to the people we have here today. Let us start here with Dan Lopez and Urthecast. Tell us about who you are and your venture and where you think you are headed.
机译：斯科特·哈伯德（Scott Hubbard）：今天，我们很高兴与我们一起拥有四个商业遥感行业的成员。遥感是各国政府多年来所做的事情，首先是为了国家安全。许多人认为整个不明飞行物行业的起源始于电晕计划的坠毁，这是在美国沙漠中首次使用间谍卫星型图像的尝试之一。后来又用于土地用途和气候变化，也包括政府在内，但是随着一项名为LANDSAT的计划的出现，开始出现了商业图像。但是，由于该商业模式来自政府，因此已经汇入您的钱，然后一个月后，我们将向您发送一张8×10的有光泽的图片，上面是您想要的东西。这并没有真正使每个行业都希望它能促进该行业的发展。但是，最终发现，如果您免费释放这些数据，那么人们将使用该数据并开始从中创建其他类型的产品。去年11月，我在日内瓦的一次会议上，那里有来自欧盟商业遥感部门的几名成员。他们说，货币化并不是数据本身。至少在欧洲，人们真正看到的是来自数据和数据利用的产品，至少在欧洲具有一定的商业吸引力。因此，今天我们所面临的情况非常非常有趣，除了LANDSAT之类的遗留程序和大型参与者之一之外，Digital Globe已与竞争对手合并或购买了竞争对手，还生产了由Ball Aerospace制造的名为World View的航天器，非常非常高分辨率的图像，我们有新的初创公司Skybox，Urthecast和Dauria，还有一家老牌公司SSL（以前是Space Systems / Loral），它也将生产航天器。所以我现在想做的是轮流问我们今天在这里遇到的人们。让我们从Dan Lopez和Urthecast开始。告诉我们您是谁，您的企业以及您认为自己要去哪里。

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  • 来源
    《New Space》 |2015年第1期|2-9|共8页
  • 作者

    Scott Hubbard; Ken Davidian; Dan Lopez; Julian Mann; Art Anisimov; Jordan Croom;

  • 作者单位

    Department of Aeronautics and Astronautics, Stanford University, Stanford, California;

    Federal Aviation Administration, Office of Commercial Space Transportation, Washington, District of Columbia;

    Director of Technology, Urthecast, San Francisco, California;

    Vice President, Product Management, and Cofounder, Skybox, Palo Alto, California;

    Special Assistant, Dauria Aerospace New York, New York;

    Engineer, New Frontiers, SSL, Palo Alto, California;

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