In the 26 years since Annan & Bird Lithographers first opened its doors to the large-format print demands of the packaging and point-of-sale (POS) marketplace, the Mississauga, Ont.-based company has held fast to its mission: providing its customers with the highest-quality printed materials, delivered in the shortest time, with the most efficient equipment available. At no time in its history has this dual commitment to quality and speed-to-market been more important than now, as VLF offset (for display work) faces a serious competitive challenge, both from the sheer number of large-format offset presses, as well as from the proliferation of digital flatbed devices with greater capacity for longer run lengths (greater than 500 and rising). When quality is not a factor, price certainly is, and the struggle to maintain or increase volume places companies like Annan & Bird at the center of a potentially awkward tug-of-war between the two.
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