Brewdog Bites Back In 'irresponsible' Labelling Row With Portman

Josh Brooks

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Brewdog Bites Back In 'irresponsible' Labelling Row With Portman

机译：Brewdog与波特曼在“不负责任的”标签行中咬人

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Independent brewery Brew-Dog accused the Portman Group of treating consumers "like fools" this month after the alcohol packaging watchdog blacklisted one of the Scottish firm's beers.rnSpeedball's branding was labelled "crass" by the Portman Group for its perceived association with the drugs cocktail of heroin and cocaine of the same name.rnAfter the ruling, BrewDog founder Martin Dickie said: "It's all about the individual's perception and the Portman Group is stripping that from the consumer, treating them like fools.

机译：独立的啤酒厂Brew-Dog指控波特曼集团本月将酒精饮料监管机构将苏格兰啤酒中的一种啤酒列入黑名单。波特曼集团将速球的品牌标记为“ crass”，原因是它与毒品鸡尾酒有关联。裁定后，BrewDog创始人马丁·迪基（Martin Dickie）说：“这与个人的看法有关，波特曼集团正在剥夺消费者的这种看法，将他们像傻瓜一样对待。

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《Packaging News》 |2009年第2期|2|共1页
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Brewdog Bites Back In 'irresponsible' Labelling Row With Portman

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