0-I produces retro bottle for Jaegermeister edition

Liz Gyekye

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0-I produces retro bottle for Jaegermeister edition

机译：0-I为Jaegermeister版生产复古瓶

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Glass giant O-I has produced a limited edition retro bottle for herbal liqueur brand Jagermeister. In a statement, O-I said that the new pack prominently features the iconic Hubertus deer head which is embossed on the back of the bottle. The new design is also characterised by a vintage look and textured surface, its square-edged shape and its hallmark green colour. "We wanted to keep the same appearance as the previous bottle. We increased its weight in order to convey the brand value. At the same time, the bottle's special features were to remain identical," said Bettina Riemenschneider-Schilling of Mast-Jagermeister.

机译：玻璃巨人O-I为草药利口酒品牌Jagermeister生产了限量版复古瓶。 O-I在一份声明中说，新包装的显着特征是标志性的Hubertus鹿头，瓶头上印有浮雕。新设计还具有复古外观和带纹理的表面，方形边缘的形状以及标志性的绿色。 Mast-Jagermeister的Bettina Riemenschneider-Schilling说：“我们希望保持与以前的瓶子相同的外观。我们增加了重量以传达品牌价值。与此同时，瓶子的特殊特征也保持不变。”

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《Packaging News》 |2012年第4期|p.15|共1页
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Liz Gyekye;
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0-I produces retro bottle for Jaegermeister edition

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