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The direct approach

机译:直接方法

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Is the North American paper industry "going global?" Has it already gone global? Or is it still a largely domestic industry? The answer depends on where you look. A few years ago, "going global" was a major theme for the paper industry. The idea was that growing internationalization would transform the industry from an inward looking, domestic industry to more of a global player. Since then, exports of U.S. and Canadian companies have surely grown, but most of the industry—with a few exceptions—has not been truly "globalized." While exports are up, most North American companies still base almost all of their production here. With the exception of the tissue industry (which is really a separate industry in many respects), North American paper companies have made "bricks and mortar" investment only in their own backyards.
机译:北美造纸业是否正在“走向全球化”?它已经全球化了吗?还是仍然是主要的国内产业?答案取决于您的外观。几年前,“走出去”是造纸业的主要主题。这个想法是,日益国际化将使该行业从一个内向的国内行业转变为更多的全球性参与者。从那以后,美国和加拿大公司的出口确实增长了,但是除少数例外,该行业的大多数并未真正实现“全球化”。尽管出口增长,但大多数北美公司仍将几乎所有产品都放在这里。除了卫生纸行业(在许多方面实际上是一个独立的行业)之外,北美造纸公司仅在自己的后院进行了“砖块和灰浆”投资。

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