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首页> 外文期刊>Promet-traffic & transportation >UNDERSTANDING USERS' EXPERIENCES OF RIDING A TWO-WHEELER VEHICLE AND THEIR INTENTIONS OF PURCHASING ELECTRIC TWO-WHEELERS
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UNDERSTANDING USERS' EXPERIENCES OF RIDING A TWO-WHEELER VEHICLE AND THEIR INTENTIONS OF PURCHASING ELECTRIC TWO-WHEELERS

机译：了解乘坐两轮车的用户的经验以及购买电动两轮车的意图

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摘要

More than 13.7 million people in Taiwan are scooter users, which signifies the highest density of scooter users in the world. The aim of the present study is to use the user experience (UX) evaluation methods to investigate the factors that influence the users' satisfaction, recommendation intention, and willingness to accommodate Electric two-wheeiers (E2Ws). An online survey design has been used to recruit two-wheeler owners who live in Taiwan. The results of the hierarchical multiple regression analysis, based on a sample of 315 Taiwanese, indicate that the variables of satisfaction, positive emotions, and riding experience predicted whether users intended to recommend a two-wheeler. The results also reveal that external motivation is the core factor that influences a rider's willingness to purchase an E2W. It highlights the importance of providing opportunities for people to experience the advantages of E2Ws and services. Having good hedonic and pragmatic experiences ac-cumulated during two-wheeler usage may further positively influence the users' satisfaction and intrinsic motivation. It is recommended that the government and the related industries consider the above issues when formulating related policies or developing E2W or battery technologies.
机译：台湾有超过1370万人是踏板车使用者，这标志着全世界踏板车使用者的最高密度。本研究的目的是使用用户体验（UX）评估方法来调查影响用户满意度，推荐意图以及容纳两轮电动汽车（E2Ws）的意愿的因素。在线调查设计已被用来招募居住在台湾的两轮车车主。基于315名台湾人的样本进​​行的分层多元回归分析的结果表明，满意度，积极情绪和骑行经历等变量可预测用户是否打算推荐两轮摩托车。结果还表明，外部动机是影响骑手购买E2W意愿的核心因素。它强调了为人们提供体验E2W和服务优势的机会的重要性。在使用两轮车期间积累了良好的享乐和务实的体验，可能会进一步积极影响用户的满意度和内在动力。建议政府和相关行业在制定相关政策或发展E2W或电池技术时考虑上述问题。

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