A vowel please, Carol

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A vowel please, Carol

机译：请你的元音，卡罗尔

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Rebranding a business is a process that is fraught with difficulties. It can be expensive. It can also backfire spectacularly and lead to widespread ridicule. Standard Life Aberdeen must have been aware of these dangers when earlier this week it unveiled its brave new name and brand logo. Rather than go down the abbreviation route as the likes of BP and BT have done in the past, the company decided to drop a vowel - namely the letter e - from its name. As a result Standard Life Aberdeen will henceforth be known as Abrdn - pronounced 'Aberdeen', according to the company. Abrdn reckons the name reflects the fact that it is a "modern, agile, digitally enabled brand" - and it has a new lower-case logo to boot (pictured).

机译：重塑业务是一个充满困难的过程。它可能很昂贵。它还可以壮观地反馈并导致广泛嘲笑。当本周早些时候，它一定是意识到这些危险，它揭开了它的勇敢的新名称和品牌标志。随着BP和BT的喜欢，公司而不是缩写缩写路线，公司决定放弃元音 - 即字母E - 从名称中获取。结果，由于公司的说法，Aberenteen将被称为Abrdn - 发音为Abrdn。 Abrdn Reckons的名称反映了它是一个“现代，敏捷，数字支持的品牌” - 它有一个新的小写徽标才能启动（如图）。

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《Property Week》 |2021年第17期|44-44|共1页
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1. Improved vowel region detection from a continuous speech using post processing of vowel onset points and vowel end-points [J] . Thirumuru Ramakrishna, Gangashetty Suryakanth V., Vuppala Anil Kumar Multimedia Tools and Applications . 2018,第4期

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2. English vowel identification and vowel formant discrimination by native Mandarin Chinese- and native English-speaking listeners: The effect of vowel duration dependence [J] . Mi Lin, Tao Sha, Wang Wenjing, Hearing Research: An International Journal . 2016,第Null期

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3. English vowel identification and vowel formant discrimination by native Mandarin Chinese- and native English-speaking listeners: The effect of vowel duration dependence [J] . Mi Lin, Tao Sha, Wang Wenjing, Hearing Research: An International Journal . 2016,第Null期

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4. CAROL Robotic Catalyst Unloading - Results from Field Trials [C] . Christopher Jansen, Andrew W. Sloley, Scott Schroeder AIChE Spring Meeting;Global Congress on Process Safety;Annual Loss Prevention Symposium . 2019

机译：Carol机器人催化剂卸载 - 田间试验结果
5. The interaction of gradient and categorical processes of long-distance vowel-to-vowel assimilation in Kazan Tatar. [D] . Conklin, Jenna T. 2015

机译：喀山Ta语中远距离元音到元音同化的梯度和分类过程的相互作用。
6. Vowel identification by younger and older listeners: Relative effectiveness of vowel edges and vowel centers [O] . Gail S. Donaldson, Elizabeth K. Talmage, Catherine L. Rogers -1

机译：年龄较小的听众对元音的识别：元音边缘和元音中心的相对有效性
7. Vowel identification by younger and older listeners: Relative effectiveness of vowel edges and vowel centers [O] . Donaldson, Gail S., Talmage, Elizabeth K., Rogers, Catherine L. 2010

机译：年龄较小的听众对元音的识别：元音边缘和元音中心的相对有效性
8. VOWEL SPECTRA, VOWEL SPACES AND VOWEL IDENTIFICATION [R] . W. Klein, R. Plomp, L.C.W. Pols 1970

机译：VOWEL spECTRa，VOWEL spaCEs和VOWEL IDENTIFICaTION

A vowel please, Carol

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