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False Advertising And Experience Goods: The Case Of Political Services In The U.s. Senate

机译:虚假广告和体验商品:以美国的政治服务为例参议院

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摘要

This study uses the voter-shopping construct to analyze signaling of moderateness in the U.S. Senate. We compare legislator-provided signals (advertising)-such as membership in the U.S. Senate's Centrist Coalition-with actual voting histories in order to characterize these types of advertising cues as sincere or insincere. Following recent research indicating that moderate legislators receive greater financial support, we test whether or not Political Action Committees (PACs) are willing to support financially those who send false signals of moderateness. Our results show that the mean level of real PAC contributions garnered by non-moderate Democrats who send false signals exceeds that of the non-moderate Democrats who do not do so by $182,078. This figure is about 74% of mean level of real PAC contributions for those non-moderate Democrats who do not send false signals.
机译:这项研究使用选民购物结构来分析美国参议院中度适度的信号。我们将立法者提供的信号(广告)(例如,美国参议院的中枢联盟的成员身份)与实际的投票历史进行比较,以将这些类型的广告提示归类为真诚或不真诚。在最近的研究表明温和的立法者获得了更多的财政支持之后,我们测试了政治行动委员会(PACs)是否愿意在财务上支持那些发出虚假的温和信号的人。我们的结果表明,发送虚假信号的非中度民主党获得的实际PAC贡献的平均水平比不发送虚假信号的非中度民主党获得的平均水平高出182,078美元。对于那些没有发出虚假信号的非温和民主党人,这个数字大约是实际PAC贡献平均水平的74%。

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