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Macro-environmental influence on the development of Brazilian fuel ethanol between 1975 and 2019

机译:1975年至2019年间巴西燃料乙醇发展的宏观环境影响

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摘要

Brazil is a pioneer in large-scale production and consumption of fuel ethanol. During its 40 plus years of history, the ethanol industry has faced crises and criticism. It has also contributed to the reduction in pollutants emission and the improvement of the country's economy. The productive organizations and natural conditions involved with sugarcane plantation were not the only responsible for the development of the ethanol market since there are organizational environments and several factors that may have played a significant role in an integrated and dynamic way. Therefore, through the PESTEL framework, the objective is to map and analyze the macro-environment influence on Brazilian ethanol development between 1975 and 2019. Results show that positive and negative macro-environmental factors showed an essential and near-balanced presence during the analyzed period. Over the first and third decades, the macro-environment exerted a more significant positive influence, while during the second decade, the negative factors portrayed the most adverse environment for Brazilian ethanol. The political and economic factors had continued relevance, while technological factors stood out positively in the most challenging periods in the sector. At present, social and environmental factors have assumed a predominant role, especially given the sector's future. Finally, the PESTEL analysis allowed to segment and characterized the macro-environment. It is a dynamic, integrated, and interdependent environment where potential opportunities and threats for developing a sector or organization can be identified.
机译:巴西是一种大规模生产和燃料乙醇消耗的先驱。在40多年的历史中,乙醇行业面临危机和批评。它还有助于减少污染物排放和国家经济的改善。与甘蔗种植园涉及的生产组织和自然条件不是唯一负责乙醇市场的开发,因为组织环境和可能以综合和动态方式发挥着重要作用的几个因素。因此,通过佩特尔框架,目标是映射和分析1975年至2019年度巴西乙醇发展的宏观环境影响。结果表明,积极和负面宏观环境因素显示在分析期间的必要性和近平衡的存在。在第一个和第三十年中,宏观环境施加了更大的积极影响力,而在第二十年中,负面因素描绘了巴西乙醇最不利的环境。政治和经济因素持续相关,而技术因素在该部门最具挑战性时期呈积极出发。目前,社会和环境因素已经承担了主要的作用,特别是鉴于该部门的未来。最后,允许培训分析进行段和特征宏观环境。它是一种充满活力的,集成和相互依存的环境,可以识别出于开发扇区或组织的潜在机会和威胁。

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