Whilst Mobile TV may still be waiting to take off in earnest in the West, Asia is experiencing steady demand. Despite the fragmented nature of its deployment there is still optimism that the service will take-off. SEA finds out more about mobile TV adoption in Asia and other regions of the world. The keyword that mobile TV conjures up at the moment has to be 'potential'. After a great deal of initial excitement about the technology, there seems to have been a lull as mobile TV has quietly started to gain popularity and establish itself. However, the challenge for the technology appears to lie in the fragmented way in which it is being adopted.
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