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And Now For Something Completely Different? The Impact Of Group Membership On Perceptions Of Creativity

机译：而现在完全不同了吗？团体成员资格对创造力感知的影响

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摘要

A wealth of historical, cultural, and biographical evidence points to the fact that there is considerable variation in different people's judgments of creative products. What is creative to one person is deviant to another, and creative efforts often fail to be given the enthusiastic reception that their creators anticipate and think they deserve. Unpacking the roots of these discrepancies, this paper develops an analysis of creativity that is informed by the social identity approach. This analysis is supported by a review of previous research that points to the way in which perceptions of creativity are structured by both self-categorization and social norms (and their interaction). Further support for the analysis is provided by two experiments (Ns=100, 125) which support the hypothesis that ingroup products are perceived to be more creative than those of outgroups independently of other factors with which group membership is typically correlated in the world at large (e.g., quality). The studies also indicate that this pattern is not simply a manifestation of generic ingroup bias since judgments of creativity diverge from those of both likeability (Experiment 1) and beauty (Experiment 2). The theoretical and practical significance of these findings is discussed with particular reference to innovation resistance and the "not invented here" syndrome.
机译：大量的历史，文化和传记证据表明，不同的人对创意产品的判断存在很大差异。一个人的创造力与另一个人的创造力不同，而创造力往往得不到创作者所期望和认为应得的热情接待。揭露这些差异的根源，本文通过社会认同方法对创造力进行了分析。这项分析得到了对先前研究的回顾的支持，该研究指出了通过自我分类和社会规范（以及它们之间的相互作用）来构造创造力感知的方式。两项实验（Ns = 100，125）为分析提供了进一步的支持，这支持以下假设：独立于其他因素（通常与世界范围内的组成员关系相关），组内产品被认为比组外产品更具创造力。 （例如质量）。研究还表明，这种模式不仅是普遍的群体偏见的表现，因为创造力的判断与可喜度（实验1）和美感（实验2）不同。讨论这些发现的理论和实践意义，特别是针对创新阻力和“此处未发明”综合症。

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