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Organizational memory and new product development performance: Investigating the role of organizational ambidexterity

机译:组织记忆和新产品开发绩效:调查组织矛盾的作用

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摘要

Organizational memory representing stored organizational knowledge and experience may have favorable or unfavorable implications for new product development (NPD) performance in technologically turbulent markets. To enhance NPD performance, it is important to understand the mechanisms and contextual factors that shape the role of organizational memory. Analysis of responses from a survey of C-level executives in Korean companies indicates that the total amount of exploration and exploitation can help firms better utilize and benefit from organizational memory for enhancing NPD performance. However, to gain optimum benefits firms need to consciously maintain an asymmetric balance between exploitation and exploration, leaning toward exploration, because organizational memory as routines tends to overemphasize exploitation. The results indicate that the interaction between organizational innovativeness and organizational memory can increase the total amount of exploration and exploitation, but cannot contribute to maintaining a balance between the two. On the contrary, the interaction between technological turbulence and organizational memory helps balance the two learning activities, but does not increase the total effort devoted to them. (C) 2017 Elsevier Inc. All rights reserved.
机译:代表存储的组织知识和经验的组织内存可能会对技术动荡的市场中的新产品开发(NPD)性能产生有利或不利影响。为了提高NPD的绩效,重要的是要了解影响组织记忆作用的机制和背景因素。对韩国公司高层管理人员进行的一项调查的回应分析表明,勘探和开发的总量可以帮助公司更好地利用组织内存并从中受益,从而提高NPD绩效。但是,为了获得最佳利益,公司需要有意识地在开采和勘探之间保持不对称的平衡,而倾向于勘探,因为组织记忆作为惯例倾向于过分强调开采。结果表明,组织创新与组织记忆之间的相互作用可以增加探索和开发的总量,但并不能有助于维持两者之间的平衡。相反,技术动荡和组织记忆之间的相互作用有助于平衡这两种学习活动,但并不会增加专门用于它们的总精力。 (C)2017 Elsevier Inc.保留所有权利。

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