Effects of innovation strategies on export performance: New empirical evidence from developing market firms

Ndubuisi Edeh Jude; Obodoechi Divine Ndubuisi; Ramos-Hidalgo Encarnacion

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Effects of innovation strategies on export performance: New empirical evidence from developing market firms

机译：创新策略对出口绩效的影响：开发市场企业的新经验证据

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Scholars are increasingly emphasizing the importance of investing in a broad innovation strategy when pursuing competitive advantage and growth in foreign markets. However, the majority of existing studies focus mainly on developed economies with high shares of innovative firms. What remains largely underexplored is the heterogeneous impacts of innovation types on SMEs' performances, especially in developing countries. We fill this research gap by using firm-level data from the lower-middle income country of Nigeria. We empirically explore the individual and joint impacts of technological and non-technological innovations on the export performance of SMEs. First, we find that product innovation has a negative impact, whereas process innovation leads to increased export performance. We also find that marketing innovation has a positive effect on export performance. Besides, the joint effects of product, process, and marketing innovations are significant, albeit with heterogeneous impacts on the export performance. Furthermore, we find that the innovation-export performance relationship is influenced by external innovation collaborations. The findings have implications for an efficient design of public policy instruments that aim to promote firm innovation in developing countries.

机译：学者越来越强调在追求外国市场竞争优势和增长时投资广泛创新战略的重要性。然而，大多数现有研究主要侧重于发达经济体，拥有高度创新公司的经济体。仍然很大程度上是曝光率，是创新类型对中小企业表演的异质影响，特别是在发展中国家。我们利用尼日利亚中低收入国家的公司级别数据填补了这一研究差距。我们经验探索了技术和非技术创新对中小企业出口业绩的个人和联合影响。首先，我们发现产品创新产生负面影响，而流程创新会导致出口绩效提高。我们还发现营销创新对出口业绩产生了积极影响。此外，产品，过程和营销创新的联合影响很大，尽管对出口业绩产生异质影响。此外，我们发现创新出口绩效关系受外部创新合作的影响。该研究结果对公共政策工具有效设计有影响，这旨在促进发展中国家的公司创新。

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来源
《Technological forecasting and social change》 |2020年第9期|120167.1-120167.11|共11页
作者
Ndubuisi Edeh Jude; Obodoechi Divine Ndubuisi; Ramos-Hidalgo Encarnacion;
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作者单位

Univ Seville Fac Econ & Business Sci Avda Ramon Cajal 1 Seville 41018 Spain;

Univ Nigeria Dept Econ Nsukka Nigeria;

Univ Seville Fac Econ & Business Sci Avda Ramon Cajal 1 Seville 41018 Spain;

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收录信息美国《科学引文索引》(SCI);美国《工程索引》(EI);
原文格式 PDF
正文语种 eng
中图分类
关键词
Product innovation; Process Innovation; Export performance; Developing country; Technological; Marketing innovation;

机译：产品创新;过程创新;出口表现;发展中国家;技术;营销创新;

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3. Local knowledge spillovers, innovation and export performance in developing countries: empirical evidence from the Uruguay software cluster [J] . Effie Kesidou, Adam Szirmai The European journal of development research . 2008,第2期

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4. The Effects of Entrepreneurial Innovation and Institutional Support on Export Performance: Evidence from Emerging Market Firms [C] . Jing Song, Linda Hui Shi, Jianping Li Summer AMA Conference . 2018

机译：企业家创新与机构支持对出口绩效的影响：来自新兴市场公司的证据
5. Family involvement, innovation strategy, and firms' IPO performance—Evidence from the Chinese stock market [D] . Yang, Jie. 2016

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6. The impact of knowledge transfer performance on the artificial intelligence industry innovation network: An empirical study of Chinese firms [O] . Guofeng Shi, Zhiyun Ma, Jiao Feng, 2020

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Effects of innovation strategies on export performance: New empirical evidence from developing market firms

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