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Driving innovation through ambidextrous service provision - long life cycle products in manufacturing contexts

机译：通过灵活的服务提供来推动创新-制造环境中的长寿命产品

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摘要

The aim of this paper is to explore the possibility that continuous improvement rather than radical innovation in the case of long life-cycle products can be consistent with both economic growth and the market drive towards sustainability in some circumstances. Sustainability within this context is defined in terms of extending the new product development (NPD) process to encapsulate cost and waste reduction by continuous incremental innovation and servicing of existing products. Ambidexterity is introduced as the enabler of sustainable service provision within this context. The paper discusses a conceptual framework for driving innovation through ambidextrous service provision and provides an illustrative case to support it. It contributes to the innovation and sustainability literature through acknowledging the importance of both exploration and exploitation within NPD processes, integrating this with sustainable service provision, and with particular reference to Product Service Systems (PSS).
机译：本文的目的是探讨在长寿命产品的情况下，持续改进而不是根本性创新可能与经济增长和市场在某些情况下朝着可持续发展的方向一致的可能性。在这种情况下，可持续性的定义是扩展新产品开发（NPD）流程，以通过不断的增量创新和对现有产品的维修来封装成本和废物减少。引入双足性是在这种情况下可持续提供服务的推动力。本文讨论了通过灵活的服务提供来推动创新的概念框架，并提供了支持它的说明性案例。通过承认NPD流程中勘探和开发的重要性，并将其与可持续服务提供相结合，并特别参考产品服务系统（PSS），它为创新和可持续性文献做出了贡献。

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