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Generating travel-related contents through mobile social tourism: Does privacy paradox persist?

机译:通过移动社交旅游产生与旅游相关的内容:隐私悖论是否持续存在?

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摘要

In view that smart tourism is a neglected research area and privacy concern is a prevalent issue that deserves spotlight in smart tourism research, this study seeks to explain continuance intention to create user-generated contents among travellers within the mobile social tourism context through an integrated framework that consists of privacy concern, sense of belonging, and self-determination theory. Mobile social tourism, which refers to the use of mobile social media in tourism activities, is a newly proposed term that fits into the scope of smart tourism in this study. PLS-SEM has been employed to analyse the data collected through self-administered questionnaires. Most structural paths in the framework are consistent with past literatures, except for the negative influences of privacy concern. The mediation analysis suggests that these effects have been neutralized by perceived benefits and sense of belonging, which reaffirms the "privacy paradox" phenomenon in smart tourism research. Overall, the framework could provide adequate explanation towards continuance intention to create user-generated contents under the context of mobile social tourism. Both theoretical and practical implications are then discussed. (C) 2017 Elsevier Ltd. All rights reserved.
机译:鉴于智能旅游是一个被忽视的研究领域,而隐私问题是智能旅游研究中应引起关注的普遍问题,本研究旨在通过整合的框架来解释在移动社会旅游背景下,在旅行者之间创建用户生成内容的持续性意图。其中包括对隐私的关注,归属感和自决理论。移动社交旅游是指在旅游活动中使用移动社交媒体,是一个新提出的术语,适合本研究中的智能旅游范围。 PLS-SEM已被用于分析通过自我调查问卷收集的数据。框架中的大多数结构路径与过去的文献一致,除了隐私问题的负面影响。中介分析表明,这些影响已被感知的利益和归属感所抵消,这再次证实了智能旅游研究中的“隐私悖论”现象。总体而言,该框架可以为在移动社交旅游的背景下创建用户生成内容的持续意图提供充分的解释。然后讨论理论和实践意义。 (C)2017 Elsevier Ltd.保留所有权利。

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