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首页> 外文期刊>Textile Trends >Find the Up's in the Down's You can bring the horse to the water, but you cannot make him drink it!
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Find the Up's in the Down's You can bring the horse to the water, but you cannot make him drink it!

机译：在羽绒服中找到高帮鞋您可以将马匹带到水里，但不能让他喝水！

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摘要

This age-old idiom holds true and is the situation in most of the companies when the market is down. The sales persons, of course on the behest of the bosses, run after the customers to make them buy their products. They try the same old tricks which they used when the markets were upbeats. This obviously results in no sale as in down market situation even the customer has different things on his minds. Little do most of sales realize that both situations are totally different and require different tactics all together. The first thing the sales organizations have to realize that the horse might not be ready to drink water at your lake or pond but might be interested to drink at some other small well.
机译：这种古老的习惯是正确的，并且在市场不景气的情况下，在大多数公司中都是这样。当然，销售人员是应老板的要求追赶客户，要求他们购买产品。他们尝试使用与市场乐观时相同的旧技巧。显然，这不会导致销售，因为在市场低迷的情况下，即使客户有不同的想法。大多数销售人员很少意识到这两种情况是完全不同的，并且一起需要采取不同的策略。销售组织必须首先意识到，马匹可能尚未准备好在您的湖泊或池塘喝水，但可能有兴趣在其他小井喝水。

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