UNDER PRESSURE

Anja Sturm

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UNDER PRESSURE

机译：在压力之下

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Kann es sein, dass von Queen nicht nur die Musik zu Bohemian Rhapsody stammt, jenem Kinohit ueber die britische Rockband, der bei den Oscars 2019 so gross abgesahnt hat? Sondern dass die Jungs - obschon voellig unabsichtlich - auch den Soundtrack zur weltweiten Digitalmar-ketingszene geliefert haben? Schliesslich ist die Branche eine gefuehlte Ewigkeit sehr erfolgreich im Stile des Queen-Hits „We Will Rock You" durch die Welt gezogen und hat jedem selbstbewusst verkiin-det: „We Are the Champions". Inzwischen hort sich der Beat deutlich bescheidener an. Spontan kommt einem derzeit eher „Under Pressure" in den Sinn, ein weiterer Chartstuermer von Queen aus dem Jahr 1981. Noch nie standen Digitalmarketer derart unter Druck wie heute. Datenskandale, Vertrauensverlust, Umsatz- und Absatzschwund, Machtmissbrauch, Brand Safety, Upload-Filter, Stalking. Die To-do-Listen werden langer und laenger. Die Akteure miissen Antworten geben, Loesungen finden. Und das schnell. Auch auf dem OMR Festival 2019 wird der Wandel spuerbar sein - dafuer werden allein schon Speaker wie Bestsellerautor Yuval Noah Harari sorgen. OMR-Macher Philipp Westermeyer hat das schlau gemacht. Er ist schon laenger dafuer bekannt, die Branche nicht nur rosarot zu sehen, sondern auch kritisch zu begleiten. Eine gute Haltung in diesen Zeiten.

机译：难道女王不仅为波希米亚狂想曲（Bohemian Rhapsody）献上了音乐，这部关于英国摇滚乐队的热门电影在2019年的奥斯卡大获全胜？但是，这些家伙-尽管完全是无意的-还为全球数字营销界提供了原声带吗？毕竟，该行业已经经历了很长一段时间，一直以女王歌曲“ We Will Rock You ”的风格非常成功，并自信地向所有人宣布：“ We Are the Champions”。现在，节拍听起来更加适度。自发地，现在想到了“ Under Pressure ”，这是1981年皇后乐队的另一位前锋。数字营销人员从未像今天这样承受太大的压力：数据丑闻，信任丧失，销售和销售损失，权力滥用，品牌安全，上传-筛选，跟踪，待办事项列表越来越长，演员们必须迅速给出答案，找到解决方案，这一变化在OMR Festival 2019上也很明显-像畅销书作家Yuval Noah Harari这样的演讲者将成为OMR的制造商Philipp Westermeyer做到了这一点，他很早就广为人知，不仅看到这个行业变粉，而且还提供了关键的支持。

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《TextilWirtschaft》 |2019年第17appa期|3-3|共1页
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Anja Sturm;
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1. High-Pressure Micellar Solutions of Symmetric and Asymmetric Styrene-Diene Diblocks in Compressible Near-Critical Solvents: Micellization Pressures and Cloud Pressures Respond but Micellar Cloud Pressures Insensitive to Copolymer Molecular Weight, Concentration, and Block Ratio Changes [J] . Winoto W, Tan SP, Shen YQ, Macromolecules . 2009,第18期

机译：可压缩的近临界溶剂中对称和不对称苯乙烯-二烯二嵌段的胶束高压溶液：胶束压力和云压响应，但胶束云压力对共聚物分子量，浓度和嵌段比变化不敏感
2. Excess Thermodynamic Properties of H_2O and D_2O Solutions of Tetramethylurea, an Azeotropic System. Vapor Pressures, Excess Vapor Pressures, and Vapor Pressure Isotope Effects [J] . Gyorgy Jakli, W.Alexander Van Hook Journal of Chemical and Engineering Data: the ACS Journal for Data . 2001,第3期

机译：共沸体系四甲基脲的H_2O和D_2O溶液的过剩热力学性质蒸气压，过量蒸气压和蒸气压同位素效应
3. Excess thermodynamic properties of H2O and D2O solutions of tetramethylurea, an azeotropic system. Vapor pressures, excess vapor pressures, and vapor pressure isotope effects [J] . Jakli G., Van Hook WA. Journal of Chemical and Engineering Data: the ACS Journal for Data . 2001,第3期

机译：共沸体系四甲基脲的H2O和D2O溶液的过剩热力学性质。蒸气压，过量蒸气压和蒸气压同位素效应
4. Cuffless and Noninvasive Measurement of Systolic Blood Pressure, Diastolic Blood Pressure, Mean Arterial Pressure and Pulse Pressure using Radial Artery Tonometry Pressure Sensor with Concept of Korean Traditional Medicine [C] . Mikyoung Park, Hee Jung Kang, Young Huh, Engineering in Medicine and Biology Society, 2007 Annual International Conference of the IEEE . 2007

机译：使用韩国传统医学概念的Rad动脉眼压计压力传感器无袖无创地测量收缩压，舒张压，平均动脉压和脉压
5. What is the effect of studio pressures vs. performance pressures on the prevalence of disordered eating patterns among female competitive dancers in training? [D] . Allmand, Margo 2010

机译：在训练中的女竞争舞蹈演员中，工作室压力和表演压力对饮食紊乱发生率的影响是什么？
6. Randomised controlled trial of alternating pressure mattresses compared with alternating pressure overlays for the prevention of pressure ulcers: PRESSURE (pressure relieving support surfaces) trial [O] . Jane Nixon, Gillian Cranny, Cynthia Iglesias, 2006

机译：交替压力床垫与交替压力覆盖物比较用于预防压疮的随机对照试验：压力（压力释放支撑面）试验
7. Chemotherapy is one of the therapies for cancer patients that cause some side effects, one of them is nausea and vomiting. Nausea and vomiting are still felt by patients even though they take antiemetics. Nausea dan vomiting can cause fluid and electrolyte imbalance. The aim of this study was to analysis the effect of combination acupressure wristband and antiemetic among chemotherapy induced nausea vomiting (CINV) on breast cancer patients. This research used quasi experimental research method, with a pre-post test with the control group. The sampling techniques was consecutive sampling with 25 respondents both in intervention group and control group. In the intervention group had received an acupressure wristband. CINV measured on the second day until fourth day after chemotherapy. Nausea and vomiting score were measured twice a day by a telemonitoring methode by Rhodes Index Nausea, Vomiting and Retching (INVR) questionaire. Data were analyzed by paired t-test, independent t-test, Wilcoxon test and Mann Whitney. The result of this study showed that acupressure wristband significantly reduce the chemotherapy induced nausea and vomit (p value = 0.000). The use of acupressure wristband combined with antiemetic therapy can significantly decrease chemotherapy induced nausea and vomiting in breast cancer patients. Acupressure wristband recommended for consideration nursing intervention in treating breast cancer patients who experience nausea and vomiting. [O] . Endah Fatma 2018

机译：化疗是癌症患者的疗法之一，导致一些副作用，其中一个是恶心和呕吐。患者仍然感受到恶心和呕吐，即使他们服用助性学。恶心丹呕吐会导致液体和电解质不平衡。本研究的目的是分析组合组合腕带和抑制在乳腺癌患者中的诱导恶心呕吐（CINV）的影响。本研究使用了准实验研究方法，用对照组进行了预先测试。采样技术是在干预组和对照组中进行25名受访者的连续抽样。在干预组中，收到了一名腕带。 Cinv在化疗后第四天测量。通过罗得岛指数恶心，呕吐和转换（INVR）问卷，每天测量恶心和呕吐分数。通过配对的T检验，独立的T检验，Wilcoxon测试和Mann Whitney分析数据。该研究的结果表明，Acuruce腕带显着降低化疗诱导的恶心和呕吐物（P值= 0.000）。使用Acu压抑腕带与止吐疗法相结合，可以显着降低乳腺癌患者诱导的恶心和呕吐。 Acu压痕腕带推荐用于治疗体验恶心和呕吐的乳腺癌患者的护理干预。
8. HIGH-PRESSURE INVESTIGATIONS OF GROUP ⅢELEMENTS:PART I:FUSION CURVES AND POLYMORPHIC TRANSITIONS OF ALUMINUM, GALLIUM, INDIUM, AND THALLIUM AT HIGH PRESSURES PART II:PHASE TRANSFORMATIONS IN URANIUM AT HIGH PRESSURES [R] . A. Jayaraman, W. Klement, R. C. Newton 1962

机译：第Ⅲ组的高压研究：第一部分：高压下铝，镓，铟和铊的熔融曲线和多晶态转变第二部分：高压下铀的相变

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