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Toward using social media to support ridesharing services: challenges and opportunities

机译：致力于使用社交媒体支持拼车服务：挑战与机遇

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摘要

Ridesharing has been attracting increasing attention from both academia and industry. One of the challenges posed by the study of ridesharing is to identify the most valuable information for improving the ridesharing decisions taken by participants. Another challenge is to use harvesting techniques to extract specific types of travel-related information. Many methods have been developed by the community in order to solve these issues. However, due to a lack of information sharing between different transit authorities and the difficulty of identifying subjective perceptions of the experience of ridesharing, understanding and evaluating how social media data might support or obstruct goals for mobility, safety and environmental sustainability in ridesharing is a difficult task. In this survey, we first analyze the literature on ridesharing with a focus on the properties and model of service, and introduce a framework to describe the major components required for a ridesharing service. Then, we illustrate the potential value of information extracted from social media and present the rationale for harvesting travel-related data. Finally, we detail some possible directions and different approaches for using social media data, and highlight their assets and drawbacks.
机译：Ridesharing引起了学术界和工业界越来越多的关注。拼车研究所面临的挑战之一是，找出最有价值的信息，以改善参与者做出的拼车决策。另一个挑战是使用收集技术来提取特定类型的旅行相关信息。社区已经开发出许多方法来解决这些问题。但是，由于不同运输当局之间缺乏信息共享，并且难以确定对乘车经历的主观看法，因此难以理解和评估社交媒体数据如何在乘车过程中支持或阻碍机动性，安全性和环境可持续性的目标任务。在此调查中，我们首先分析有关乘车共享的文献，重点是服务的性质和服务模型，并介绍一个框架来描述乘车共享服务所需的主要组件。然后，我们说明了从社交媒体提取的信息的潜在价值，并提出了收集与旅行有关的数据的理由。最后，我们详细介绍了使用社交媒体数据的一些可能的方向和不同的方法，并强调了它们的资产和缺点。

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