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Modeling the impacts of electric bicycle purchase incentive program designs

机译:建模电动自行车采购激励计划设计的影响

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Governments are interested in incentivizing e-bike adoption, due to potential benefits from displacing travel by private automobile. To inform the development of e-bike purchase incentive programs, the objective of this paper is to determine how key elements of program design (particularly rebate amounts and structure) are expected to affect new e-bike purchases. An aggregate demand model is developed and applied to rebate scenarios to examine incentive effectiveness. Results show that rebate programs are expected to be bound by available rebates, not e-bike demand, and additional bike shop revenues exceed rebate costs. At a fixed program budget, fewer, larger rebates yield fewer additional sales, but a larger share of rebates go to low-income and new (marginal) purchasers. Flat and proportional rebate structures yield similar sales, although flat rebates are more income-equitable. Flat rebates are recommended for new e-bike incentive programs, with robust program evaluations to inform future program designs.
机译:由于私人汽车的潜在利益,各国政府有兴趣激励电子自行车领取。为了告知E-Bike购买激励计划的发展,本文的目的是确定计划设计(特别是折扣金额和结构)的关键要素如何影响新的E-Bike购买。开发并应用了总需求模型,以回收方案以检查激励效率。结果表明,预计折扣计划将受到可用折扣的约束,而不是电子自行车需求,额外的自行车店收入超过折扣费用。在固定的方案预算下,更少,更大的折扣产生较少的额外销售额,但额外的折扣份额份额达到低收入和新(边缘)购买者。平板和比例折扣结构产生类似的销售,虽然平面折扣更加收入。建议为新的E-Bike激励计划建议进行平面折扣,具有强大的计划评估,可通知未来的计划设计。

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