• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>Transportation Research >Mainstream consumers driving plug-in battery-electric and plug-in hybrid electric cars: A qualitative analysis of responses and evaluations
【24h】

Mainstream consumers driving plug-in battery-electric and plug-in hybrid electric cars: A qualitative analysis of responses and evaluations

机译：驾驶插电式电动汽车和插电式混合动力汽车的主流消费者：应对和评估的定性分析

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Plug-in electric vehicles can potentially emit substantially lower CO_2 emissions than internal combustion engine vehicles, and so have the potential to reduce transport emissions without curtailing personal car use. Assessing the potential uptake of these new categories of vehicles requires an understanding of likely consumer responses. Previous in-depth explorations of appraisals and evaluations of electric vehicles have tended to focus on 'early adopters', who may not represent mainstream consumers. This paper reports a qualitative analysis of responses to electric cars, based on semi-structured interviews conducted with 40 UK non-commercial drivers (20 males, 20 females; age 24-70 years) at the end of a seven-day period of using a battery electric car (20 participants) or a plug-in hybrid car (20 participants). Six core categories of response were identified: (1) cost minimisation; (2) vehicle confidence; (3) vehicle adaptation demands; (4) environmental beliefs; (5) impression management; and, underpinning all other categories, (6) the perception of electric cars generally as 'work in progress' products. Results highlight potential barriers to the uptake of current-generation (2010) plug-in electric cars by mainstream consumers. These include the prioritization of personal mobility needs over environmental benefits, concerns over the social desirability of electric vehicle use, and the expectation that rapid technological and infrastructural developments will make current models obsolete. Implications for the potential uptake of future electric vehicles are discussed.
机译：插电式电动汽车与内燃机汽车相比，可能会排放低得多的CO_2，因此有可能在不减少私人汽车使用的情况下减少运输工具的排放。评估这些新类别车辆的潜在使用量需要了解可能的消费者反应。先前对电动汽车的评估和评估的深入探索往往集中于“早期采用者”，他们可能并不代表主流消费者。本文对电动汽车的反应进行了定性分析，该研究基于在使用7天后对40名英国非商业驾驶员（20名男性，20名女性；年龄为24-70岁）进行的半结构化访谈。电池电动汽车（20名参与者）或插电式混合动力汽车（20名参与者）。确定了六个核心响应类别：（1）最小化成本； （2）车辆信心； （3）车辆适应要求； （4）环境信念； （5）印象管理； （6）将电动汽车普遍视为“在建产品”。研究结果突显了主流消费者对采用当前（2010年）插入式电动汽车的潜在障碍。这些包括优先考虑个人出行需求而不是环境效益，对电动汽车使用的社会需求的担忧以及对技术和基础设施的快速发展将使当前模型过时的期望。讨论了对未来电动汽车潜在使用的影响。

著录项

  • 来源
    《Transportation Research》 |2012年第1期|p.140-153|共14页
  • 作者

    Ella Graham-Rowe; Benjamin Gardner; Charles Abraham; Stephen Skippon; Helga Dittmar; Rebecca Hutchins; Jenny Stannard;

  • 作者单位

    School of Psychology, University of Sussex, Pevensey Building, Fainter BN1 9QH, UK;

    Health Behaviour Research Centre, Dept. of Epidemiology and Public Health, University College London, 1-19 Torrington Place, London WC1E 6BT, UK;

    Peninsula College of Medicine & Dentistry, University of Exeter, St. Luke's Campus, Heavitree Road, Exeter EX1 2LU, UK;

    Shell Global Solutions (UK), Shell Technology Centre Thornton, P.O. Box 1, Chester CH1 3SH, UK;

    School of Psychology, University of Sussex, Pevensey Building, Fainter BN1 9QH, UK;

    Transport Research Laboratory, Crowthorne House, Nine Mile Ride, Wokingham, Berks RC40 3GA, UK;

    Transport Research Laboratory, Crowthorne House, Nine Mile Ride, Wokingham, Berks RC40 3GA, UK;

  • 收录信息
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

    electric vehicles; mainstream adoption; marketing; identity; attitudes; technology;

    机译：电动汽车;主流采用;市场营销身份态度;技术;

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号