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Carlsberg Case Study: Can Asia Come To The Rescue?

机译:嘉士伯案例研究:亚洲可以拯救吗?

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摘要

Over the past five financial years, Carlsberg's group sales by valuernhave grown at a compound annual rate of 1.7% – well below thernpace of global nominal GDP growth over the same period. It isrnnot alone in finding growth hard to come by – a key factor behindrnAB InBev's proposed acquisition of SABMiller, which is edgingrncloser, is its desire to find new growth markets. These opportunitiesrnare still concentrated in emerging markets, but many one-time starsrnlike Brazil and Russia are now struggling.
机译:在过去的五个财年中,嘉士伯的集团销售额按年复合增长率为1.7%,远低于同期全球名义GDP增长率。不难发现难以实现增长– AB InBev拟议收购SABMiller的背后一个关键因素,该公司正在逐步靠近,这是其寻求新的增长市场的愿望。这些机会仍然集中在新兴市场,但是像巴西和俄罗斯这样的许多曾经的明星现在正在苦苦挣扎。

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