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首页> 外文期刊>Journal of health communication >Development of vaccine risk communication messages using risk comparisons and mathematical modeling.
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Development of vaccine risk communication messages using risk comparisons and mathematical modeling.

机译:使用风险比较和数学模型开发疫苗风险沟通消息。

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It is important to systematically assess the vaccine information needs of parents in order to maintain or improve childhood immunization coverage. Our objectives were to obtain suggestions for the optimal presentation of vaccine-related information and to determine if an educational intervention affected mothers' vaccine safety attitudes. Focus groups were used to develop messages that then were tested through a randomized, pre- and post-test mail survey of non-Hispanic White mothers who reported vaccine safety concerns (n = 927). Focus groups were analyzed using text analysis software. Increases in attitude scores between the pre- and post-test surveys were calculated, and logistic regression was used to compare intervention groups with a control group. Of survey participants who recalled the test messages, 50% (85/171) who received a "consequences of reduced coverage" message reported an improved opinion of vaccines. A greater proportion of participants receiving one or more intervention messages reported an improved attitude score from pre-to post-test compared with the control group for four of the five variables measured; however, differences were small and none were statistically significant. A mixed method approach was used to develop and test vaccine messages. The message describing potential consequences of reduced vaccination coverage had the greatest impact on improving concerned mothers' opinions of childhood vaccines.
机译:重要的是系统地评估父母的疫苗信息需求,以维持或改善儿童的免疫覆盖率。我们的目标是获得有关疫苗相关信息的最佳展示的建议,并确定教育干预措施是否会影响母亲的疫苗安全态度。焦点小组被用来制定信息,然后通过对报告疫苗安全性问题的非西班牙裔白人母亲进行随机,测试前和测试后邮寄调查进行检验(n = 927)。使用文本分析软件对焦点小组进行了分析。计算了测试前和测试后的态度得分的增加,并使用逻辑回归将干预组与对照组进行了比较。在召回测试信息的调查参与者中,有50%(85/171)收到了“覆盖范围减少的后果”信息,表示对疫苗的意见有所改善。在五个测量变量中的四个变量中,与对照组相比,接收到一个或多个干预消息的参与者中,从测试前到测试后态度得分有所改善。但是,差异很小,没有统计学意义。混合方法用于开发和测试疫苗信息。描述减少疫苗接种覆盖范围的潜在后果的信息对改善有关母亲对儿童疫苗的看法产生了最大影响。

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