Proactive chat in research databases: Inviting new and different questions

Warner Adrienne; Hurley David A.; Wheeler Jonathan; Quinn Todd

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Proactive chat in research databases: Inviting new and different questions

机译：在研究数据库中主动聊天：邀请新的和不同的问题

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摘要

This study analyzes over 4500 chat interactions to understand how proactivity and research context affect use of proactive chat. Quantitative and qualitative analyses show patrons ask questions that are both more complex and more likely to relate to a research need when proactively approached in research databases. The availability of proactive chat in databases results in a greater frequency and greater proportion of research related questions. Results suggest that proactive chat in databases represents an important area for expanding library reference services.

机译：这项研究分析了4500多个聊天互动，以了解主动性和研究背景如何影响主动聊天的使用。定量和定性分析表明，当在研究数据库中主动接触时，赞助者提出的问题更复杂，也更可能与研究需求有关。数据库中主动聊天的可用性导致研究相关问题的频率和比例更高。结果表明，数据库中的主动聊天是扩展图书馆参考服务的一个重要领域。

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来源
《The Journal of Academic Librarianship》 |2020年第2期|共7页
作者
Warner Adrienne; Hurley David A.; Wheeler Jonathan; Quinn Todd;
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作者单位

Univ New Mexico Albuquerque NM 87131 USA;

Univ New Mexico Albuquerque NM 87131 USA;

Univ New Mexico Albuquerque NM 87131 USA;

Univ New Mexico Albuquerque NM 87131 USA;

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原文格式 PDF
正文语种 eng
中图分类图书馆学、图书馆事业;
关键词
Chat; Proactive; Reference; Database; Electronic resources;

机译：聊天;主动;参考;数据库;电子资源;

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Proactive chat in research databases: Inviting new and different questions

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