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The effect of research method type on stereotypes' content: A brief research report

机译:研究方法类型对刻板印象的影响:简要研究报告

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摘要

Stereotype Content Model (SCM) emphasizes the content rather than the underlying processes of the stereotypes and the content might be influenced by several cultural dimensions (e.g., individualism vs. collectivism). The main dimensions of SCMnamely warmth and competenceunderlying various contents are assumed to be universal. However, from a cognitive science paradigm, we argue that different research methods (i.e., data collections and data analysis) might also yield different stereotype contents that might impact the universality versus specificity problem in the SCM. Indeed, using a sample from a collectivistic country (i.e., Romania), we found that using different methods in data collection (i.e., unstructured vs. semi-structured vs. structured interview) and different methods of data analysis (i.e., availability vs. accessibility scores) might be an important research strategy to counter artefacts and confusions in the universality versus specificity problem related to the SCM. Theoretical and practical implications are discussed.
机译:刻板印象内容模型(SCM)强调的是刻板印象的内容,而不是刻板印象的潜在过程,内容可能会受到几个文化维度的影响(例如,个人主义与集体主义)。假设各种内容背后的家庭温暖和能力的主要维度具有普遍性。然而,从认知科学范式来看,我们认为不同的研究方法(即数据收集和数据分析)也可能产生不同的刻板印象内容,这可能会影响SCM中的普遍性与特殊性问题。事实上,使用来自集体主义国家(即罗马尼亚)的样本,我们发现,在数据收集中使用不同的方法(即非结构化与半结构化与结构化访谈)和不同的数据分析方法(即可用性与可访问性分数)可能是一种重要的研究策略,可以消除与供应链管理相关的普遍性与特殊性问题中的人为因素和困惑。文中还讨论了其理论和实践意义。

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  • 来源
    《Journal of Social Psychology》 |2018年第3期|共14页
  • 作者单位

    Babes Bolyai Univ Dept Clin Psychol &

    Psychotherapy Int Inst Psychotherapy Cluj Napoca Romania;

    Babes Bolyai Univ Doctoral Sch Evidence Based Assessment &

    Psychol Int Inst Psychotherapy Cluj Napoca Romania;

    Babes Bolyai Univ Doctoral Sch Evidence Based Assessment &

    Psychol Int Inst Psychotherapy Cluj Napoca Romania;

    Babes Bolyai Univ Doctoral Sch Evidence Based Assessment &

    Psychol Int Inst Psychotherapy Cluj Napoca Romania;

    Babes Bolyai Univ Doctoral Sch Evidence Based Assessment &

    Psychol Int Inst Psychotherapy Cluj Napoca Romania;

    Babes Bolyai Univ Doctoral Sch Evidence Based Assessment &

    Psychol Int Inst Psychotherapy Cluj Napoca Romania;

    Babes Bolyai Univ Doctoral Sch Evidence Based Assessment &

    Psychol Int Inst Psychotherapy Cluj Napoca Romania;

  • 收录信息
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 B849:C91;
  • 关键词

    Cognitive science; research method; stereotype; stereotype content model;

    机译:认知科学;研究方法;刻板印象刻板印象内容模型;

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