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WOMEN HELPING WOMEN AT BBDO

机译:女性在制订帮助妇女

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摘要

Kirsten flanik doesn't believe women can have it all. The renewed wave of media attention last year around the question of whether women can be "perfect" at home and at the office inspired Ms. Flanik, managing director at BBDO, New York, to start the agency's Women's Council. The 10-member group promotes what Ms. Flanik calls "an ongoing dialogue" about challenges women face at certain points in their careers. "I felt that 'having it all' was the wrong conversation to be having," she said. "Everyone sacrifices something at some point. But how can we send the message that this is an environment where you don't have to opt out?" Ms. Flanik is referring to the difficult choice many female agency employees face when they want to take time off. Still in development is a program called the "Family Leave Plan," where women sit down with execs and coaches to map out a career plan if they expect to step off the path for a while-to travel, have kids, spend time with parents or try their hand at writing a book. Working with outside career coaches and mentors within the agency, the group develops a formalized plan for when the employee leaves and returns, including who will take on their job responsibilities and how the transition will take place.
机译:克里斯汀•flanik不相信女人可以拥有它所有人。问题的女性是否可以“完美”启发女士在家和办公室。董事总经理Flanik危险纽约启动机构的妇女理事会。组织促进Flanik女士所说的“一个持续的对女性面临的挑战在某些对话”在自己的职业生涯。所有的谈话是错误的,”她说。点。是一个环境中,你不需要选择吗出去吗?”许多女性机构员工当面对的选择他们想要请假。一个程序被称为“家庭休假计划,”女人坐下来与高层和教练在哪里制定一个职业规划,如果他们希望离开时间旅行的路径,有了孩子,花钱时间与父母或者试着编写书。导师在该机构,集团发展当员工离开和正式的计划回报,包括谁将承担他们的工作将责任和如何过渡的地方。

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