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Research on Job Preference in China's Internet Industry Through the Conjoint Analysis

机译:基于联合分析的中国互联网行业就业偏好研究

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摘要

Internet startups in China are currently facing a severe labor force shortage. The White Paper on Employment Insights in China's Internet Industry (Enterprise Chapter) has highlighted that labor force distribution in China's Internet Industry is imbalanced, with 60 of resumes going to 3 of big firms, leaving startups unable to hire enough employees, instead big firms unable to find the suitable staff. This study aims to determine how Internet startups improve their appeal to fill their labor force shortage. We have undertaken a conjoint analysis experiment online with Internet firms in China. Our results indicate that the annual salary is the most essential criteria for respondents when choosing a job, followed by firm size, weekly working hours, location, and team-building activities. There are also distinct preferences among employees. For example, female Internet employees and those with master's degrees are more sensitive to income fluctuations. On this basis, Chinese Internet startups can attract Internet employees with a cost-effective strategy that combines improved pecuniary conditions and non-pecuniary conditions based on characteristics of different types of employees.
机译:在中国目前面临着互联网初创公司严重的劳动力短缺。在中国的互联网行业就业的见解(企业)章强调劳动力分布在中国互联网行业是不平衡的,60%的简历会3%的吗大公司,使得公司无法雇佣足够的员工,而不是大公司无法找到合适的员工。互联网初创公司提高他们的吸引力来填补他们的劳动力短缺。联合分析实验网络与互联网公司在中国。年薪是最重要的标准受访者在选择一份工作时,公司紧随其后大小,每周工作时间、位置和团队建设活动。员工的偏好。互联网员工和那些硕士度对收入更敏感波动。互联网创业公司可以吸引员工具有成本效益的策略相结合的改进经济条件和耐环境根据不同类型的特征员工。

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