IT was the best of times. It was the worst of times. In Novembertwo of the major network carriers in Europe held investor days: one in London, one in Paris. They couldn't have been more different. In London, IAG's CEO Willie Walsh highlighted that their event would be entirely carbon-neutral, and put forward the group's strategy to aim for zero net carbon emissions by 2050 ? The first airline in the world to pro-mulgate such a target. Climate change and aviation's im-pact on it has come to the fore in the past two years. We highlighted the in-dustry's lacklustre response to envi-ronmental activist groups such as Ex-tinction Rebellion in the June edition of Aviation Strategy. IAG now feels it imperative to show that the group is at the forefront of the sustainability movement.
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