IF THE BUSINESS SAGES ARE CORRECT, corporate America has but five short years to complete its transformation in order to meet the challenges of the new millennium. Based on progress to date, it appears the hardest challenges are yet to come. Efforts to re-engineer, automate, computerize, downsize and restructure the corporation have not produced the productivity gains envisioned. In fact, results have been far from stellar. Computerization has not significantly increased white-collar productivity, while downsizing has, in some cases, lowered productivity. One must wonder (as did Peter Drucker): Is doing things "righter" really the answer? These efforts, focused on structure, overlook the true source of productivity: people. The new frontier for productivity enhancement is "re-braining" the organization-a shift to doing right things right!
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