Vbi, Europe's leading micromobility provider, proudly announced its collaboration with the West Midlands Fire Service by offering thousands of free e-scooter rides to all firefighters participating at the UKRO Festival of Rescue 2022, and discounted rides to spectators, as the official sustainability transport partner. Hosted this year by the West Midlands Fire Service, the festival saw hundreds of firefighters from nearly 40 UK and international fire and rescue services, as well as thousands of spectators, descend on Smithfield at the heart of Birmingham's city centre. As the official sustainable transport partner for the festival, Voi teamed up with the organisers to help decarbonise thousands of journeys to and from the free major two-day event. Covering all parts of the city, the convenience of its 24 hours, seven days per week e-scooter service meant spectators and participants had the flexibility of leaving their cars parked up at home and not creating congestion in the city. With hundreds of Voi parking locations across the city, there was plenty of opportunities for people to hop on and off across the city, such as combining their journeys with public transport or riding from their hotels, to safely get to the venue.
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