机译:Customers' predisposition to use mobile banking: resource's availability is decisive
Department of Economics and Business Administration, Faculty of Economics and Business Sciences, University of Burgos, C/Parralillos, s/n, 09001, Burgos, Spain;
mobile banking; m-banking; resources; inadequacies; resource-based theory; RBT; ubiquity; satisfaction; permission-based marketing; word-of-mouth; WOM; perceptions; m-commerce; u-commerce.;