Abstract The rampant of COVID-19 infodemic has almost been simultaneous with the outbreak of the pandemic. Many concerted efforts are made to mitigate its negative effect to information credibility and data legitimacy. Existing work mainly focuses on fact-checking algorithms or multi-class labeling models that are less aware of the intrinsic characteristics of the language. Nor is it discussed how such representations can account for the common psycho-socio-behavior of the information consumers. This work takes a data-driven analytical approach to (1) describe the prominent lexical and grammatical features of COVID-19 misinformation; (2) interpret the underlying (psycho-)linguistic triggers in terms of sentiment, power and activity based on the affective control theory; (3) study the feature indexing for anti-infodemic modeling. The results show distinct language generalization patterns of misinformation of favoring evaluative terms and multimedia devices in delivering a negative sentiment. Such appeals are effective to arouse people’s sympathy toward the vulnerable community and foment their spreading behavior.
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