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Something fresh in the state of Denmark

机译:丹麦的新鲜事物

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摘要

One of Scandinavia's leading exporters is confident its range of snack vegetables can achieve the same kind of success abroad as it has already in the Danish market. At the end of June, Danish tabloid newspaper Ekstra Bladet posted a story that was music to the ears of fruit and vegetable marketers across Scandinavia: "Sund slik slar vingummi ud" ("Healthy snack pushes out wine gums"). Remarkably, since their introduction three years earlier, sales of bagged, ready-to-eat carrots at stores run by Coop Denmark had risen to such a level that they were outperforming sales of the highly popular Haribo range of sweets. At long last, the iconic Gummi bear had been superseded by a snack vegetable.
机译:斯堪的纳维亚半岛的主要出口商之一充满信心,其零食蔬菜系列可以在国外取得与丹麦市场相同的成功。 6月底,丹麦小报《 Ekstra Bladet》在斯堪的纳维亚半岛的水果和蔬菜市场上刊登了一个音乐故事:“ Sund slik slar venummi ud”(“健康的零食推出了葡萄酒的口香糖”)。值得注意的是,自三年前推出以来,在Coop Denmark运营的商店中,袋装即食胡萝卜的销售量已经上升到足以超过广受欢迎的Haribo系列糖果的销售量的水平。终于,标志性的Gummi熊被点心蔬菜所取代。

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  • 来源
    《Eurofruit》 |2010年第432期|共2页
  • 作者

    MIKE KNOWLES;

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  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 园艺;
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