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Market for Television Advertising - The Determinants of Television Station Profitability

机译：电视广告市场 - 电视台盈利能力的决定因素

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It is a purpose of the Network Inquiry to examine and reveal the importance and influence of the three major networks in the markets that generate revenue for them.

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年度 1980
页码 1-217
总页数 217
原文格式 PDF
正文语种 eng
中图分类工业技术;
关键词
Television systems; Television broadcasting; Marketing; Networks; Revenue; Sales; Profits;

机译：电视系统;电视广播;市场营销;网络;收入;销售;利润;

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5. The effect of market structure, profitability and organization size on commercialization, clutter, clearance and complaint practices used by commercial television stations nationwide. [D] . Wicks, Jan LeBlanc. 1989

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6. Youth Exposure to Alcohol Advertising on Television — 25 Markets United States 2010 [O] . David H. Jernigan, Craig S. Ross, Joshua Ostroff, 2013

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机译：电影11：在激烈的竞争中，像罗利的WRaL-TV这样的广播电视台正致力于将本地新闻作为获利的门票 - 以及耐用性

Market for Television Advertising - The Determinants of Television Station Profitability

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