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Hidden champions in Norway : a study of the existence and characteristics of hidden champions in the region of Hordaland in Norway

机译：挪威的隐性冠军：挪威霍达兰地区隐性冠军的存在和特征研究

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摘要

Previous research has shown that some small to medium sized niche companies are global worldmarket leaders in their respective field, and that they have high share of export. Many of thesecompanies have a low public profile and have therefore been called “hidden champions”.The purpose of this study was to see if it was possible to identify Norwegian hidden champions in theregion of Hordaland, and to analyze them in order to further understand the successful strategy ofhidden champions. By interviewing seven business leaders of potential hidden champions using aquestionnaire from earlier studies in Germany, several success factors were found together withrelated underlying variables.All the participating companies were identified as hidden champions as defined by the criteria ofSimon (2009). Among the participating companies all of the seven of the eight success factors asdescribed by Simon (2009) were found in the sample, with an average between 3 and 4 successfactors per company. The success factors that were most prominent were “Closeness to customers”,“Innovation”, “Focus” and “High employee performance”.Most of the underlying variables identified did not give any unexpected results as they were inaccordance with normal strategic behavior. The implications of this are that instead of searching forsignificant factors individually, researchers should investigate the interaction between the successfactors and the underlying variables.In other results it was found that none of the Norwegian hidden champions identified in this studydeliberately tried to hold a low public profile, but rather reported they had no need to be knownoutside of their industry. This implies that the “veil of secrecy” reported by Simon (2009, p.13 - 14) isnot deliberate.Hidden champions have been identified in Hordaland in different industries. Their integrated strategyand relative large export shares should make them very interesting for researchers, policy makersand other niche companies that can be potential hidden champions.
机译：先前的研究表明，一些中小型利基公司是各自领域的全球世界市场领导者，并且它们在出口中占有很高的份额。这些公司中有许多公司的公众知名度较低，因此被称为“隐藏冠军”。本研究的目的是确定是否有可能在霍达兰德地区找到挪威隐藏冠军，并对其进行分析以进一步了解隐藏冠军的成功策略。通过使用来自德国早期研究的问卷调查对潜在的潜在拥护者的七名业务负责人进行访谈，发现了几个成功因素以及相关的潜在变量。根据西蒙（2009）的标准，所有参与调查的公司均被确定为潜在的拥护者。在样本中发现了西蒙（Simon，2009年）描述的八个成功因素中的七个，所有参与公司中平均每个公司有3-4个成功因素。最突出的成功因素是“贴近客户”，“创新”，“专注”和“员工绩效高”。所识别的大多数基本变量并没有产生任何意外结果，因为它们与正常的战略行为不符。这样做的含义是，研究人员应该研究成功因素与潜在变量之间的相互作用，而不是单独寻找重要因素。在其他结果中，发现该研究中没有发现挪威隐性拥护者故意试图保持低公众知名度，但据报道，他们并不需要在行业之外广为人知。这暗示着西蒙（Simon，2009，p.13-14）报道的“保密面纱”不是故意的。在霍达兰（Hardaland），不同行业中都发现了隐藏的拥护者。他们的综合战略和相对较大的出口份额应该使它们对于可能成为潜在的潜在拥护者的研究人员，政策制定者和其他利基公司非常有趣。

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    Boga Steffen;

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  • 年度 2012
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