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首页> 外文OA文献 >Consumer Reaction to Food and Health. A longitudinal study of U. K. consumer behaviour and attitudes towards health, with particular reference to food purchasing and consumption habits, product quality, nutritional composition, ingredients and production methods.
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Consumer Reaction to Food and Health. A longitudinal study of U. K. consumer behaviour and attitudes towards health, with particular reference to food purchasing and consumption habits, product quality, nutritional composition, ingredients and production methods.

机译：消费者对食品与健康的反应。对英国消费者的行为和对健康的态度进行的纵向研究，特别涉及食品的购买和消费习惯，产品质量，营养成分，成分和生产方法。

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摘要

Consumers have increasing choice in food products and withinudthe social environment of today's consumer, the factors ofuddemand are increasingly complex. Food is no longer simply audprimary necessity for survival, it is a leisure and familyudactivity, the participation in which, takes up audconsiderable amount of time. Today, food is a social and audpolitical issue - something about which people haveudopinions, be it food quality, healthiness, or the foodudsupply itself. It is also central to consumer's self-image.udThere is a large sector of the economy which suppliesudfood demand, and this sector is itself now underudconsiderable scrutiny from the consumer.udThis thesis examines consumer behaviour and attitudesudtowards food, with particular reference to the healthudaspects of food issues. It describes a programme ofudqualitative and quantitative research - groupuddiscussions, personal interviews and postal questionnaires.udThe programme examines milk (particularly low fat milk) as auddiet and health case study; knowledge about food; attitudesudtowards food; the food industry and related issues; shoppingudbehaviour and eating habits.udIt is important to both the consumer and the supplier ofudfood, that consumer behaviour and attitudes are understoodudas fully as possible. This research highlights theudmisunderstandings between consumer and producer, emphasisesudthe mistrust of the consumer for the producer and concludesudwith the need for communication between them. The thesisuddiscusses the background to diet and health as an issue,uddescribes the development of the current consumerudenvironment and gives a profile of today's consumer. It thenudgoes on to detail the research - two quantitative surveys,udeach undertaken over two years and a series of groupuddiscussions. The final section summarises the findings ofudeach individual piece of the programme as a whole forudvarious groups: food Oroducers; food manufacturers; foodudretailers; advertisers; the media; health professionals; theudconsumer; consumer organisations and government.
机译：消费者在食品中的选择越来越多，并且在当今消费者的社会环境中，需求的因素越来越复杂。食物不再仅仅是生存的必需品，它是一种休闲和家庭娱乐活动，参与其中需要花费相当多的时间。如今，食品已成为一个社会和非政治性的问题-人们对食品有什么疑问，无论是食品质量，健康状况，还是食品供应不足。它也是消费者自我形象的核心。 ud有一个庞大的经济部门可以提供 udfood需求，而这个部门本身现在已经受到 uder消费者的严格审查。 ud本论文研究了消费者的行为和态度 udd食品，特别是有关食品问题的健康方面。它描述了一个定性和定量研究计划–小组讨论，个人访谈和邮政调查表。 ud该计划将牛奶（尤其是低脂牛奶）作为饮食和健康案例研究；有关食物的知识；对食物的态度食品工业及相关问题；购物行为和饮食习惯。 ud对于消费者和食品供应商来说，重要的是，必须充分理解消费者的行为和态度。这项研究强调了消费者与生产者之间的误解，强调了消费者对生产者的不信任，并得出了他们之间需要进行沟通的结论。论文 ud讨论饮食和健康的背景作为一个问题， ud描述了当前消费者 udenvironment的发展，并给出了当今消费者的概况。然后，它 udgo继续详细介绍研究-进行了为期两年的两次定量调查，并进行了一系列小组讨论。最后一部分总结了整个计划的各个方面的发现。食品制造商；食物零售广告商；媒体;卫生专业人员； ud消费者消费者组织和政府。

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    Wright Gillian H.;

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  • 年度 1988
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