首页> 外文OA文献 >Pricing policies in an oligopolistic market: A system dynamics study. A study of the design of pricing policies in a manufacturing firm, with specific reference to the synthetic fibre industry.
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Pricing policies in an oligopolistic market: A system dynamics study. A study of the design of pricing policies in a manufacturing firm, with specific reference to the synthetic fibre industry.

机译:寡头市场中的定价政策:系统动力学研究。对制造公司中定价政策设计的研究,特别是对合成纤维行业的参考。

摘要

The objective of this thesis is to investigate and describe componentsudof pricing system which influence the dynamic performance of a price leaderudmanufacturing firm in an oligopoly capital intensive industry producing anudidentical intermediate product (s). The synthetic fibre industry is chosen as anudillustrative case upon which the discussion is built. However, this workudcould generally be applied to a wide variety of organizations and situations.udAfter discussing the suitability of system dynamics to the formulationudof long-run pricing strategy, a model of the pricing system is constructedudby using this technique. The behaviour of this system is examined in termsudof feedback loops. That is to illustrate how the characteristics of theseudloops and the interaction among them affect the dynamic behaviour of theudsystem, and how this behaviour can be improved via changing the components ofudthese loops and/or their structures.udThe improved system is simulated under different external disturbances,udcertain parameter changes, and different pricing control policies. Theudsimulation shows that the design of a set of robust pricing policies makes theudsystem insensitive to external disturbance and error in parameters. It alsoudshows that the ability of the firm to attain its growth and profitabilityudobjectives is affected by the chosen control pricing policies.udSome potential applications of the model, particularly, as planning andudtraining tools are highlighted.udIt is concluded that System Dynamics is an appropriate approach to theudformulation of the long-run pricing strategies.
机译:本文的目的是研究和描述影响价格领导者/制造商在生产完全相同的中间产品的寡头资本密集型产业中的动态领导者的动态绩效的组件 udof定价系统。选择合成纤维行业作为讨论的基础。但是,这项工作通常可以应用于各种各样的组织和情况。在讨论了系统动力学对长期定价策略制定的适用性之后,使用此技术构建了定价系统模型。该系统的行为按照反馈循环来检查。这是为了说明这些 udloop的特性以及它们之间的交互如何影响 udsystem的动态行为,以及如何通过更改 udthese循环和/或其结构的组件来改善此行为。在不同的外部干扰,不确定的参数更改和不同的定价控制策略下进行模拟。仿真表明,一组健壮的定价策略的设计使系统对外部干扰和参数误差不敏感。它也 ud表明,公司实现增长和盈利能力的能力受到所选控制定价策略的影响。 ud模型的某些潜在应用,特别是突出了计划和培训工具。 ud结论System Dynamics是对长期定价策略进行化的一种适当方法。

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