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Innovative operation strategies and performance outcomes of Malaysia manufacturing small and medium enterprises

机译:马来西亚制造业中小企业的创新经营策略和绩效成果

摘要

Innovation in operations is important for all small and medium enterprises (SMEs) especially in developing economies. This study examined the direct and indirect relations between strategic orientation, current and future innovative operation strategies, environmental uncertainties and the performance of Malaysia SMEs. Drawing on Market Based View (MBV), Resource Based View (RBV) and Dynamic Capabilities View (DCV) theories, a theoretical model consisting of firm’s strategic orientation, current innovative operation strategy, future innovative operation strategy, firm’s market performance, firm’s operational performance and environmental uncertainties was developed. Data were collected through a survey of 210 Malaysian manufacturing SMEs. A structural equation modeling (SEM) procedure was employed to test the hypotheses. The theoretical model was validated by empirical findings. This study found that strategic orientation positively influences a firm’s innovation in current and related future operations. Thus, a clear strategic orientation aligned with innovative operation strategy is a pre-requisite for SMEs. It was also confirmed that innovation of current and future operations could affect the operational and market performance of the firm. Furthermore, under conditions of uncertainty, firms which emphasize innovation in their operations are more likely to achieve better performance and could outperform their rivals. Drawing upon these findings, this study offers several important theoretical and managerial implications and opens up new areas for future research.
机译:运营创新对所有中小型企业(SME)都很重要,尤其是在发展中经济体中。这项研究考察了战略定位,当前和未来的创新运营策略,环境不确定性和马来西亚中小型企业绩效之间的直接和间接关系。利用基于市场的观点(MBV),基于资源的观点(RBV)和动态能力的观点(DCV)的理论,该理论模型包括企业的战略定位,当前的创新运营策略,未来的创新运营策略,企业的市场绩效,企业的运营绩效并发展了环境不确定性。通过对210个马来西亚制造业中小型企业的调查收集了数据。使用结构方程模型(SEM)程序来检验假设。理论模型得到了实证研究的验证。这项研究发现,战略导向对公司在当前及相关未来运营中的创新产生积极影响。因此,明确的战略定位和创新的经营策略是中小企业的先决条件。还证实了当前和未来运营的创新可能会影响公司的运营和市场表现。此外,在不确定的情况下,强调运营创新的公司更有可能取得更好的业绩,并可能超越竞争对手。利用这些发现,本研究提供了一些重要的理论和管理意义,并为将来的研究开辟了新领域。

著录项

  • 作者

    Aghajari Nezal;

  • 作者单位
  • 年度 2015
  • 总页数
  • 原文格式 PDF
  • 正文语种 en
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