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Proposal of Distribution Processes for Bonsai Demand in Europe : For Promoting the Art of Japanese Bonsai

机译:欧洲盆景需求分配过程的提出:促进日本盆景艺术

摘要

In recent years, the volume of Japanese Bonsai exports has increased because of the "Bonsai boom" in foreign countries. Bonsai is one of Japanu27s cultural traditions, and there are several high-grade Bonsai brands in Japan. Though, Japanese bonsai have spread globally and become well known by their Japanese nomenclature. More recently, Bonsai culture has begun to lay down roots in many countries. However, the ancient bonsai culture and industry today in Japan is at a crossroads due to various problems. Most notably, there are problems such as the aging of bonsai growers, a lack of successors, and a sluggish domestic demand. In this paper, the authors investigate the Bonsai boom abroad and the domestic problems within the bonsai industry, concluding by proposing two bonsai distribution processes for the purpose of promoting of Japan bonsai worldwide.
机译:近年来,由于国外的“盆景繁荣”,日本盆景出口量增加了。盆景是日本的文化传统之一,在日本有几个高档盆景品牌。但是,日本盆景已在全球范围内传播,并以其日本命名法而闻名。最近,盆景文化开始在许多国家扎根。然而,由于各种问题,当今日本古代盆景文化和工业正处于十字路口。最值得注意的是,存在盆栽种植者老化,缺乏继任者以及国内需求低迷等问题。在本文中,作者通过提出两种盆景分销过程以促进日本盆景在世界范围内的推广,研究了国外盆景的繁荣和盆景业中的国内问题。

著录项

  • 作者

    片野 実; 吉田 享子;

  • 作者单位
  • 年度 2015
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  • 原文格式 PDF
  • 正文语种 ja
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