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MARKETING METHOD COMBINED WITH TOURISM AND EDUCATION
MARKETING METHOD COMBINED WITH TOURISM AND EDUCATION
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机译:与旅游和教育相结合的营销方法
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摘要
The present invention relates to a marketing method combined with a tourism and an education which comprises the steps of: providing content obtained by combining a tourism product and an education program such as a tourist attraction and museum through a dedicated application; obtaining content information by accessing the dedicated application through a user smartphone and requesting provision of the tourist product; confirming, by a user, content provided for each tourist product through the dedicated application and receiving an educational access in a tourist attraction in a task form, such as a game; and providing a coupon usable in a store of the tourist attraction or a neighboring area by a reward in response to a task solution of the user. Accordingly, educational content and fun with a reward can be provided for a user by providing a coupon usable in a tourist attraction when predetermined content is completed by linking the tourist attraction to an educational program therefor. Also, a continuous interest of the user is induced, thereby activating a tourist industry and promoting the development of a local commercial area.;COPYRIGHT KIPO 2020
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