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MARKETING METHOD COMBINED WITH TOURISM AND EDUCATION

机译:与旅游和教育相结合的营销方法

摘要

The present invention relates to a marketing method combined with a tourism and an education which comprises the steps of: providing content obtained by combining a tourism product and an education program such as a tourist attraction and museum through a dedicated application; obtaining content information by accessing the dedicated application through a user smartphone and requesting provision of the tourist product; confirming, by a user, content provided for each tourist product through the dedicated application and receiving an educational access in a tourist attraction in a task form, such as a game; and providing a coupon usable in a store of the tourist attraction or a neighboring area by a reward in response to a task solution of the user. Accordingly, educational content and fun with a reward can be provided for a user by providing a coupon usable in a tourist attraction when predetermined content is completed by linking the tourist attraction to an educational program therefor. Also, a continuous interest of the user is induced, thereby activating a tourist industry and promoting the development of a local commercial area.;COPYRIGHT KIPO 2020
机译:本发明涉及一种与旅游业和教育相结合的营销方法,包括以下步骤:通过专用应用程序提供通过将旅游产品与教育程序相结合而获得的内容,例如旅游胜地和博物馆。通过用户智能手机访问专用应用程序并请求提供旅游产品来获取内容信息;用户确认通过专用应用程序为每个旅游产品提供的内容,并以任务形式(例如游戏)接收旅游景点中的教育访问;响应于用户的任务解决方案,通过奖励提供可在旅游胜地或附近区域的商店中使用的优惠券。因此,当通过将旅游景点链接到其教育程序而完成预定内容时,通过提供可在旅游景点中使用的优惠券,可以为用户提供教育内容和带有奖励的乐趣。而且,引起了用户的持续兴趣,从而激活了旅游业并促进了当地商业区的发展。; COPYRIGHT KIPO 2020

著录项

  • 公开/公告号KR20190101209A

    专利类型

  • 公开/公告日2019-08-30

    原文格式PDF

  • 申请/专利权人 BOXTREE CO. LTD.;

    申请/专利号KR20180021271

  • 发明设计人 JEE KWANG JAE;

    申请日2018-02-22

  • 分类号G06Q30/02;G06Q50/14;G06Q50/20;

  • 国家 KR

  • 入库时间 2022-08-21 11:49:56

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