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PAGE JOURNEY DETERMINATION FROM FINGERPRINT INFORMATION IN WEB EVENT JOURNALS
PAGE JOURNEY DETERMINATION FROM FINGERPRINT INFORMATION IN WEB EVENT JOURNALS
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机译：Web事件期刊中基于指纹信息的页面旅程确定
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摘要
Large amounts of data from user interactions with web resources is available as data logs. Analysis may be performed to process the data log in order to determine the characteristics of the user interactions. Data log analysis may include identifying page states, which may be sets of frequent attributes and values that occur together in a session. The data log analysis may also include generating semantic labels of page states, which may describe the function of pages corresponding to different page states. Text mining models may be used to determine the semantic labels. Analysis may also include aggregating sets of page paths to create page journeys. These page journeys may be aggregated over all users, all user sessions, or other subsets of the clickstream. In some embodiments, comparing page journeys may provide recommendations for potential methods to improve the site and enhance user experiences.
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