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SYSTEM AND METHOD FOR ACCURATE MARKETING BASED ON SHARING OF DATA GIFTS AND LOGISTICS

机译:基于数据礼物和物流共享的精确营销系统和方法

摘要

An Internet based system and method for accurate marketing based on sharing of data free advertising gifts and logistics includes a cross web software application that runs in a network of computers. The application supports a marketing platform website with an interface for marketers to define and initiate a marketing project of delivering one or more types of free advertising gift to a targeted group of consumers. The application is communicatively coupled to a number of business to consumer websites that enable consumers to complete purchase transactions online. A consumer who is browsing or purchasing in one of the business to consumer websites is prompted whether or not he/she desires to accept a free gift. The consumer if he/she responds positively is directed to a page for registration and gift selection. The consumer will receive his/her selected gift through a delivery channel designated by the marketing website. By the multi layer sharing mechanism this system integrates data sharing advertising sharing and logistics sharing to reduce advertising cost reduce gifts production and distribution costs improve precision in consumer targeting and improve brand recognition and thus leads to lower impact on the environment.
机译:基于互联网的基于免费数据礼品和物流共享的精确营销系统和方法,包括在计算机网络中运行的跨Web软件应用程序。该应用程序支持具有平台的营销平台网站,该界面用于营销者定义和启动营销项目,以向目标消费者群体提供一种或多种类型的免费广告礼物。该应用程序通过通讯方式与许多企业到消费者的网站耦合,使消费者能够在线完成购买交易。提示正在某企业中浏览或购买商品的消费者网站是否提示他/她是否希望接受免费礼物。如果消费者的回答是肯定的,则将其引导至用于注册和礼物选择的页面。消费者将通过营销网站指定的交付渠道接收他/她选择的礼物。通过多层共享机制,该系统将数据共享,广告共享和物流共享集成在一起,以降低广告成本,降低礼品生产和分销成本,提高目标消费者的精确度并提高品牌知名度,从而降低对环境的影响。

著录项

  • 公开/公告号IN201817002777A

    专利类型

  • 公开/公告日2018-04-27

    原文格式PDF

  • 申请/专利权人

    申请/专利号IN201817002777

  • 发明设计人 FREELIFE SOLUTIONS LTD;

    申请日2018-01-23

  • 分类号G06Q30/00;

  • 国家 IN

  • 入库时间 2022-08-21 12:51:54

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