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DATABASE MINING TECHNIQUES FOR GENERATING CUSTOMER-SPECIFIC MAPS IN RETAIL APPLICATIONS
DATABASE MINING TECHNIQUES FOR GENERATING CUSTOMER-SPECIFIC MAPS IN RETAIL APPLICATIONS
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机译：在零售应用中生成特定于客户的地图的数据库挖掘技术
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摘要
Techniques related to presentation of consumer-specific maps are disclosed. The techniques involve accessing, with a search engine module, from at least one database, map data defining a layout of a retail facility, product data identifying products for sale at the retail facility, location data defining a location of the products, purchase data relating to products previously purchased by a specific consumer, and promotion data identifying promotions available for the products. A processor analyzes the data and correlates promotions with the products previously purchased by the specific consumer. The processor generates a map of the layout of the retail facility that is presentable on a display of a computing device. The map indicates with respect to the layout the location of the products previously purchased by the specific consumer and the promotions correlated with the products previously purchased by the specific consumer.
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