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Pos - optimiser - spatially delineated a system for the passive and automated detection. analvse and storage of customer behavior data as well as real time - intervention in the purchase process at the point of sale
Pos - optimiser - spatially delineated a system for the passive and automated detection. analvse and storage of customer behavior data as well as real time - intervention in the purchase process at the point of sale
The basic embodiment of the present disclosure against state generally relates to a spatially delineated a system for the passive and automated detecting, analyzing and storage of anonymous customer behavior data and the intervention in the purchase process of the customer at the point of sale in real time, with the aim to influence the decision, in order thereby to increase in particular, the customer satisfaction or developing customer peace grounds of the conditioning unit. In this case, the system consists of a basic skeleton (1), which is equipped with additional hardware. To this hardware counting input - and output devices (2). The input devices are, inter alia, at least a movement sensor (7a), at least one camera (7b) and at least a day - reading device (e.g. rfid, nfc, bluetooth) (3a). The output devices include inter alia, at least a monitor (10a), at least a printer (11) and at least one loudspeaker (6a). The input devices permit a detection behavior related data of a customer, which is located in front of the system, without the need to act actively. In addition, an automated access to individual strain - and process data of the customer by the further to the system, which are mounted in a radio transmitter and - receiver (for example, beacon) (7c) are made possible, if the customer the corresponding technology utilizes. These data are converted by a computer system (8) is evaluated, stored and used in order via the output devices via advertising -, price - or product-related information in the purchase process to intervene. A further embodiment of the disclosure against state takes into account the interaction with the customer via radio transmitter / - receiver (7c), at least a touch screen (10b) and at least one microphone (6b).
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